I love working on projects from the ground up. Building campaigns from a one word byline and seeing them through from concept, to execution and delivery.

An idea I had to celebrate Kobe's career for Nike Basketball by way of my friends at Conscious Minds.



Nice write up on Fast Company

I had the idea to record Stones Throw's artists live in their label warehouse. Their fans get a chance to see their favorite artists perform surrounded by the labels motherload of vinyl and T shirts. Gifting them a look at a key location in the labels history and personality. Check it out. I shot and edited these as well. The collected views have surpassed a million.
First up. Nxworries. Anderson Paak and Knxwledge amazing collab. Rumor has it this video helped sign AP to Dr. Dre's label.



The Lions. One of my favorite groups and an amazing live experience. This is a rare mostly unplugged performance.
We set up a stereo microphone above the main camera to capture the vocals "in the room".



KNXwledge is the Dungeon Master.



The Vans 2013 "Parade" brand anthem.
My co creative / director Joel Fox and I worked hand in hand with Steve Zeitzoff and Jared Abe from Vans. From initial concept of a parade, designing and building floats and props to shooting and editing the finished product. Vans garnered over 6 million views of this anthem online as well as breaking it out in print, in store artwork displays and apparel. A fleet of Vans Skate Hi Mobiles have been fabricated since the filming and are now a company fixture at Vans promotional events.







The Vans Steve Van Doren Skate Hi tee.



The Hub is a new kids network owned by Hasbro. They have the Transformers and My Lil Pony in their line up. They came to us with the idea to do a Summer Pool party. We wrote, shot and directed over 80 individual videos for their 2013 summer Network Identity. From bumpers to network id and brand anthems. So much fun.
A real challenge to write gags that have to pay off in 3 seconds.







Deutsch asked me to create a BTS for their 2012 VW Super Bowl spot. I did that. Resulting in a "making of " that racked up over 1 million views on youtube. But celebrated director Lance Acord and I cooked up another breakaway video that delved deeper into the "backstory".



This is an idea I've wanted to do forever. Finally put it together. The nastiest hip hop site on the planet ended up featuring it on it's home page. 5 white senior citizens on World Star Hip Hop. Success.



I've had the great pleasure working as a creative on Nike Running with my friends at Conscious Minds . Super challenging and super fun. Here are a couple ideas that have made it onto Nike Running's various social media platforms. We did a ton of work so check back for more.



ALOE BLACC

My idea was simple. Put Aloe and his band in a vintage audio studio and record them performing live. People are starving for authenticity in music. Aloe delivers. This series of videos has over 12 million combined views. Aloe's album achieved Gold record status in Europe.


I Need a Dollar

6 million + views on Youtube


Billie Jean

1 million + views on Youtube


Loving You Is Killing Me

5 million + views on Youtube


Studio Out Takes

Directed, shot and edited by Ross Harris
Additional cinematography by Craig Borrell
Recorded and Engineered by Paul Du Gre